Who is Joe and Earth Connection Cacao

I am Joe Mugan, a guardian of the sacred plant medicine cacao and a practitioner of Celtic shamanism. My journey has been deeply rooted in a quest for healing, spiritual connection, and alignment with the natural world. Over the years, my path has led me through profound transformations, and cacao has become a cornerstone of my practice. This sacred medicine found me when I needed to deepen my connection to Mother Earth, and through its guidance, I discovered my role as a shamanic practitioner and energy healer. Cacao has enhanced my ability to traverse the worlds, allowing me to bring connection, healing, and spiritual enlightenment to those I work with.

My relationship with cacao is one of reverence and honour. It is more than a plant medicine; it is a bridge to wisdom, grounding, and transformation. As I continue to walk this path, my mission is to honour and preserve the spirit of cacao, ensuring that its sacred essence is respected and cherished for generations to come. I am committed to offering it in a way that protects its legacy, resisting the pressures of overconsumption and misuse that threaten its spiritual and ecological balance.

Through Earth Connection Cacao, I seek to share this sacred plant with those who are ready to deepen their connection to themselves, the earth, and the spiritual realms. My vision is to guide others on their journeys, helping them access their inner wisdom, reconnect with their truth, and find healing through the nurturing power of cacao.

Earth Connection Cacao is not just a business; it is a call to mindfulness, sustainability, and respect for the sacred. By sourcing cacao ethically and sharing it with intention, I aim to create a ripple effect of healing and awareness, supporting the continuation of this ancient medicine in its purest form. Together, we can ensure that cacao remains a revered and honored gift from Mother Earth, fostering spiritual growth and connection for many years to come.

Vision

To restore the sacred bond between humanity and the spirit of the earth through the ancient wisdom of cacao, awakening deeper connection, healing, and harmony with nature.

Mission

At Earth Connection Cacao, we honour the sacred traditions of cacao, offering pure, ethically sourced beans that carry the spirit of the land. Our mission is to guide seekers back to the wisdom of the earth, fostering rituals that ground the soul, open the heart, and deepen the connection to all living things.

The Cacao

This cacao is from Guatemala. There are around 40 volcanoes in the country, three of which are active. With this in mind, we should consider the land on which this plant medicine has chosen to come to us from. The ground has seen massive upheaval. There are dozens of lava chambers sitting beneath the surface. Every so often, a burst of energy happens. So the question is, what does cacao from this space mean? Well, I believe it means we have a balancing. Nature does very well at offering balancing energies, and I believe cacao is there to balance the volatile energy that you get through the volcanoes. Here is a short poetic verse of what I see:

Just as nettles sting, but dock leaves soothe,

and the bee’s sting finds balm in plantain beneath your feet,

nature never offers a wound without a remedy nearby.

So too with cacao.

Grown in the volcanic soil of Guatemala -

a land shaped by fire, movement, and ancient upheaval -

this sacred plant rises from the very heart of volatility.

Among forty volcanoes, where the earth cracks and breathes,

cacao grows - tender, rich, and heart-opening.

It reminds us:

from chaos, can come compassion,

from fire, can come warmth,

from the wildest forces, can come peace.

This is not softness born of comfort -

it is gentleness born of great power.

When you drink this cacao,

you are not just tasting sweetness -

you are sitting with a spirit that has known eruption and still chooses love.